Designing for Growth: Spark Innovation through Analogy

Designing for Growth: Spark Innovation through Analogy

A few years ago, I took Tango classes. I thought I was going to come away a better dancer, but to my surprise, I also came away with some striking lessons on leadership. I felt fortunate to stumble upon that analogy, but those insights can be few and far between. That’s why design thinking is all about making the magic happen, not waiting around for it. The Designing for Growth Field Book (D4GFB) exists exactly for this purpose.

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Using Design Thinking to Meet Corporate Growth Objectives for Energy Efficiency

Using Design Thinking to Meet Corporate Growth Objectives for Energy Efficiency

In my nearly two years at Peer Insight, I’ve developed a keen interest in the dynamics of corporate innovation teams. There's not enough dedicated resources– a staff spread thin (a team member from IT, R&D, marketing…)– or a fundamental understanding of the process, the pressures of corporate performance targets that don’t embrace an innovation project timeline or deliverables. Every project I work on helps me to create an empathetic understanding of the barriers in corporate innovation.

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Spark Innovation by Eliciting the "Hmmm..."

Spark Innovation by Eliciting the "Hmmm..."

The best advice I ever received from an acting teacher was to focus not on what I’m doing or saying, but on what I want from the other person in the scene. Do I want them to forgive me? To feel hopeful? To change their mind? With my focus on the other person, self-consciousness fades away, and you’re left with one committed, powerful actor. 

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Coworking Communities Are Disrupting (and Improving) the Way We Work

Coworking Communities Are Disrupting (and Improving) the Way We Work

When I’m not working out of the Peer Insight office, I’m a coffee shop drifter. My extroverted personality thrives in this environment: coffee grinding, baristas pulling shots, and getting a heart in my latte makes me feel all warm-and-fuzzy inside (I know, I know, they do it for everyone). Coworking has given me another office, and what’s more, access to a vibrant community. I’m falling in love all over again.

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